8 International Beauty Brands that are available in America

I am sure you are aware of the quote that, “Beauty lies in the eyes of the beholder,” but in reality, “Beauty lies in how you see yourself.” The society has always considered makeup as fake exterior in order to look better. Makeup has always been a luxury that helps us feel powerful and confident about ourselves. Yet, there are a bunch of beauty brands that we can’t seem to enjoy because of layers of tax and shipping costs. We know you’re looking for a magical “tax free” solution but we aren’t going to give away our top secret so soon! Keep reading to find out! Here’s a quick sneak peek into the make up world that’s so close to us, yet so far.

Social media has united the world into a close-knit community. Here’s a chance to take a dive into the makeup kits of our favourite international influencers. We often idealize them and hence wish to achieve that super sleek contour. U-Send is an app that allots you a free US mailing address that helps you shop tax free while sitting in any corner of the world. Here are some beautiful and famous makeup brands, that you can get shipped tax-free and at a low shipping cost with the help of U-Send.



1. Haus Laboratories


It is a vegan and cruelty-free cosmetics brand launched on September 17, 2019, by American singer Lady Gaga. It is the first major beauty line launched exclusively on Amazon, released in nine countries including France, Germany, Japan, UK and US. The first products include lip liner, lip gloss, and liquid-to-powder shimmer. The company’s mission is to spread kindness, bravery, and creativity by providing tools for self-expression and reinvention. It was originally launched in 2012 as a perfume brand, in association with Coty, Inc., an American multinational beauty company founded in 1904 and known for owning several brands. Their first fragrance, Fame, came out in that same year, and the second one, called Eau de Gaga.



2. Fenty Beauty


It is a cosmetics brand launched on September 8, 2017 by Rihanna. The brand is popular for its broad inclusivity across skin tones and gender, especially its Pro Filt’R foundation. The original foundation launch included 40 shades, since expanded to 50. The inclusion of Fenty beauty concealer includes 50 shades offering a wide variety pf all skin types. The intent behind having so many shades to offer is to differentiate from other makeup companies that do not cater to a broad market. Fenty Beauty was named one of Time Magazine’s best inventions of 2017.



3. Jeffree Star Cosmetics


It is an American cosmetics company founded by internet personality Jeffree Star. Star claims to have invested his life savings to start the company’s makeup line in 2014 with an initial three liquid lipstick colors. The company is estimated to sell US $100 million annually. All products are vegan and cruelty-free. The company is co-owned by Star and his business partner Jeff Cohen.



4. James Charles X Morphe


The fact that James doesn’t have his own brand already is quite surprising, but he does have his own range with Morphe. In 2018, the first James Charles X Morphe Artistry palette launched and literally everybody wanted it. James’ palette was the best-selling Morphe product this year and it sold out four times. You might have seen everyone doing the makeup challenge while using James eyeshadow palette.



5. Kylie Cosmetics


Kylie Cosmetics, LLC is an American cosmetics company founded by media personality Kylie Jenner. The company began selling Kylie Lip Kits, a liquid lipstick and lip liner set on November 30, 2015. Formerly known as Kylie Lip Kits, the company was renamed Kylie Cosmetics. In 2018, Forbes reported the company was valued at $800 million, and in March 2019, valued the company at $900 million. Coty, Inc., bought a 51% controlling stake in the company $600 million in November, 2019. However, in early 2020 Forbes reported – citing documentation from the Coty deal – that Kylie Cosmetics had overvalued itself.



6. ColourPop Cosmetics


Also known as ColourPop, is an American cosmetics brand based in Los Angeles, California. The company was founded in 2015 by siblings Laura and John Nelson. ColourPop products are sold through their website and at Ulta Beauty. They predominately make products for the eyes, lips, and face. Their brand is known for their affordable pricing (many of their products range in price from $5 - $20) and collaborations based on current trends in social media. Their makeup is also cruelty-free. They also have a skincare brand under the name Fourth Ray Beauty and a sister brand focused on body makeup called Sol Body.



7. Rare Beauty Cosmetics


The famous pop-star Selena Gomez released her own makeup brand called the Rare Beauty Cosmetics. It has an important mission to celebrate self-expression and aid in the support of self-acceptance instead of the deconstruction o fit. It’s a full collection of makeup including 48 shades of foundation, concealer, blush, highlighter, two different kinds of lipstick, and liquid liner. Also, there are brushes, a makeup sponge and a face mist.



8. KKW Beauty


KKW Beauty is an American Makeup Brand founded by Kim Kardashian in June 2017. Kim launched KKW Beauty with $48 crème contour kits in June 2017. Since it’s 1st launch, KKW Beauty have released lip glosses, lip liner, blush, west palette and blushes. With the entire line of beauty products that make you feel beautiful and enhances your skincare routine.

I’m pretty sure that looking at all these beauty products you’re starstruck. The real solution is how you can get your hands on these amazing brands. U-Send app helps you order international products tax-free through a free US shipping address. Now you don’t have to request your American uncle and aunties to get you international products. With a few clicks away, you can get those brands at your doorstep. Easy as it sounds, right? Visit www.U-Send.com and download the app to get your favorite products as soon as possible.